They are the two departments that drive growth at your company (together), but they can’t seem to get along. Blame ping-pongs back and forth if goals aren’t met and one always feels like the other is underperforming.
I wanted to know about all the reasons why marketing and sales can’t get along, so I asked for people to share their opinions about why these two departments aren’t on the same page. Here is what I learned:
Let me just add that I feel great Listicles are like great mix tapes – they need to start well and end strongly. So I’m thrilled that Henry O’Loughlin opted to end with my strong contribution.