Posts by Jacob Aldridge
There are only four good reasons to have a business website [Archive]
Originally published on the Shirlaws Business Coaching Blog, 2007-2010. There are only four good reasons to have a website. So why do so many businesses choose reason number five? A recent web-based survey by AllBusiness.com indicated that only 55% of SMEs had a website. That means almost half do not have a website, and while I’m sure the…
Read MoreGet ready to execute your Post-Recession Strategy
November economic snapshot. Let’s talk execution! This month you’ll be pulled in many different directions. I’m here to remove some of the noise: Create a time for reflection, and celebrate your COVID Blessings. When bombarded with negativity farewelling 2020, ‘Decline the Invitation’. We are still in a Recession. Keep giving love to your clients. AND…
Read MoreThe Why, What and How of Blogging [Archive]
Originally published on the Shirlaws Business Coaching Blog, 2007-2010. Are you hip to the benefits of new technology, or thinking about installing a CD Player into your Stagecoach? I promised the theme of this year’s blog would be ‘Efficiency‘, and threatened it would likely start with a technological flavour to educate and entertain a non-business geek audience.…
Read MoreNovember snapshot: two track recovery
Welcome to economic snapshot and business forecast number 20. First, my prediction that Donald Trump will lose the Electoral College 369-169. Of course, that prediction is from November 2016: sometimes being early is the same as being wrong. What are your October economic indicators? What does this mean for business opportunities in November? How can you ensure…
Read MoreChoose Magnificence [Archive]
Originally published on the Shirlaws Business Coaching Blog, 2007-2010. This is a copy of a speech I gave to a group of high school seniors recently. That’s an experience I’ve wanted to have for some time, and I hope to do similar events often in the future. As with all speeches, I learnt a lot…
Read MoreFeeling a little fragile? Get anti-fragile with our October update
A lot of us have spent 2020 feeling ‘Fragile’, and perhaps you wish things were different – that you and your business were more ‘Robust’? But when I look at my clients who are doing well right now, it’s not because they’re robust. It’s because they’ve gone one step further in developing their systems, business…
Read MoreSocial Networks for Business [Archive]
Originally published on the Shirlaws Business Coaching Blog, 2007-2010. Your business can never have too many friends. Why? What better way to get to know, and be known by, a broader network of possible clients and staff, especially the oft sought-after and much generalised Gen X & Gen Y? I’ve heard of that, but exactly what…
Read MoreTechnology Trends for Businesses in 2008 [Archive]
Originally published on the Shirlaws Business Coaching Blog, 2007-2010. VoIP Why? Cost efficient, close to free telephony. I’ve heard of that, but exactly what is it? Historically, telephones have transferred your voice, converted and interpreted by receivers, through increasingly efficient materials from copper lines to fibre optics. VoIP stands for ‘Voice over Internet Protocol’, and…
Read MoreSeptember economic snapshot: speedy recovery or long-term lingering woes?
Since you all enjoyed my Mental As Anything reference, I needed another classic rock anthem for this month’s economic snapshot and who does it better than The Oils: the rich get richer, the poor, get the picture. The coronavirus recession is about to split into: speedy recovery for some, if indeed you even suffered financially…
Read MoreSO WHAT?! Economic Snapshot and SME Forecast for August 2020
Every month I prepare an Economic Snapshot – to track the Recession, pinpoint the Recovery, and help you make better decisions in your business. Subscribe here for updates by email. Love your business? Remember to Like and Subscribe to “Don’t Waste a Good Recession”. Since the world changed in March 2020, our Economic Snapshot has…
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