Inbound v Outbound: Creating Sales

In the Start Up phase of any business, bringing in revenue (through marketing and sales) needs to be the focus. So how do you do it? I break my thinking down into Outbound (where I’m pushing the relationship) and Inbound (where the leads come to me). Inbound is obviously ideal, but takes time to build…

Calculating the Value of Your Business

Calculating the Value of Your Business. In Blackboard Fridays Episode 76, Jacob talks about Valuation. Need this implemented into your business? Talk to the international business advisor who can do exactly that – Contact Jacob, Learn More, or Subscribe for Updates. Who is Jacob Aldridge, Business Coach? “The smart and quirky advisor who gets sh!t…

What Filters Are You Wearing Today?

What Filters Are You Wearing Today? In Blackboard Fridays Episode 75, Jacob talks about Leadership. Need this implemented into your business? Talk to the international business advisor who can do exactly that – Contact Jacob, Learn More, or Subscribe for Updates. No two people see the world the same way. In business, this creates some…

Is Your HR Strategic?

Is Your HR Strategic? In Blackboard Fridays Episode 74, Jacob talks about Operational Structure, Culture, Learning and Development, Growth Planning, and Leadership. Need this implemented into your business? Talk to the international business advisor who can do exactly that – Contact Jacob, Learn More, or Subscribe for Updates. Ah, Human Resources. Are there any business…

How to Leverage Your Brand Archetype

How to Leverage Your Brand Archetype. In Blackboard Fridays Episode 73, Jacob talks about Brand Promise. Need this implemented into your business? Talk to the international business advisor who can do exactly that – Contact Jacob, Learn More, or Subscribe for Updates. Last week, I introduced you to the concept of Brand Archetypes, and encouraged…

IN THE MEDIA: Problems running a small business

Source: NRE Commercial Cleaning by Rod Abbott “So, you want to free yourself from ‘The Man’ and go out on your own. You have that great idea, everyone is going to jump on board and this time next year you’ll be a millionaire. “Here are some words of advice from Jacob Aldridge, international business coach…

What’s Your Brand Archetype

What’s Your Brand Archetype. In Blackboard Fridays Episode 72, Jacob talks about Brand Promise. Need this implemented into your business? Talk to the international business advisor who can do exactly that – Contact Jacob, Learn More, or Subscribe for Updates. Happy Friday Blackboarders, I’m going to give you some homework this week, because I have…

What are some ways to stablize my income?

Ah, the joys of small business ownership and freelancing: one day you’re riding high, then next you’re scrambling for work. Here’s some ways to overcome those challenges and stabilize your income. What you really want, first and foremost, is recurring income – ie, clients that pay you something on an ongoing basis. This is the ultimate stability…

The 5 Different Types of Conversations

The 5 Different Types of Conversations. In Blackboard Fridays Episode 71, Jacob talks about Leadership and Productivity. Need this implemented into your business? Talk to the international business advisor who can do exactly that – Contact Jacob, Learn More, or Subscribe for Updates. Have you ever wasted an hour in a meeting, that could have…