Social Networks for Business [Archive]

Originally published on the Shirlaws Business Coaching Blog, 2007-2010. Your business can never have too many friends.  Why?  What better way to get to know, and be known by, a broader network of possible clients and staff, especially the oft sought-after and much generalised Gen X & Gen Y?  I’ve heard of that, but exactly what…

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Technology Trends for Businesses in 2008 [Archive]

How Coaching works with Jacob Aldridge

Originally published on the Shirlaws Business Coaching Blog, 2007-2010. VoIP Why? Cost efficient, close to free telephony. I’ve heard of that, but exactly what is it? Historically, telephones have transferred your voice, converted and interpreted by receivers, through increasingly efficient materials from copper lines to fibre optics. VoIP stands for ‘Voice over Internet Protocol’, and…

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SO WHAT?! Economic Snapshot and SME Forecast for August 2020

Every month I prepare an Economic Snapshot – to track the Recession, pinpoint the Recovery, and help you make better decisions in your business. Subscribe here for updates by email. Love your business? Remember to Like and Subscribe to “Don’t Waste a Good Recession”. Since the world changed in March 2020, our Economic Snapshot has…

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Compelling Value [Archive]

Originally published on the Shirlaws Business Coaching Blog, 2007-2010. My recent life experience (I’ve just relocated my coaching business from Australia to the UK or, as I’ve taken to calling it, I’ve made the ‘Brisbane to Brixton’ run) provided a quick lesson I thought I would share: the importance of creating compelling value in making…

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How to Respond to a Recession at any Price Position

A common assumption is that when the economy turns for the worse, it’s the premium-priced businesses that are most likely to feel the brunt of changes. History has shown – that’s not always the case. Here is my guide for responding to the Coronavirus Recession – whether your business is Haute Couture, Bargain Basement, or…

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Hold Your Breath or Go For Broke? [Archive]

Originally published on the Shirlaws Business Coaching Blog, 2007-2010. I had the benefit last week of chairing an expert panel discussion addressing ‘Business in Uncertain Times’. The core question was whether, at this time, businesses and their owners should Hold their Breath or Go for Broke at the opportunities that exist. Ultimately, of course, the answer from the panel was…

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